Hot YouTube Video Topics

Folks post videos to YouTube about almost everything, from news shows travel clips to comedy to concerts to hairstyle techniques and much more. However, when it comes to the videos that go truly viral not every subject has what it takes. An assessment of the YouTube videos most watched tells that there are some topics that seem to top the charts when it comes to hitting the jackpot in the making videos world.

Almost all of the most seen videos on YouTube come into the categories below. You can look to these topics for encouragement if you are trying to create the next YouTube hit to entertain the masses.

Music Videos

If you take a look at the most watched YouTube videos ever, you’ll notice that over half of them are music videos.

Kids and Babies

Folks seem to get a real kick out of babies and kids. Two out of the top five YouTube videos are baby clips!

Part of the appeal of children and baby videos is that there is something so pure and real about them. These kids don’t realize they’re being funny. They’re just being kids and we blossom on that innocence. If you’ve got children, have your video camera handy.

Surprising Talent

A child plays the electric guitar like Clapton, Susan Boyle floors Simon Cowell, etc.

Millions of viewers on YouTube watch these types of videos every day. People love to watch and hear and see people who are talented, even more so if the person delivers unexpected talent.

Pets and Animals

Although there aren’t a large number of animal videos on YouTube’s most viewed video list, there’s no argument that animal and pet videos have the capability to go viral in a big way. Everyone loves looking at animals, particularly cute animals.

Different Types of Cameras for Video Blogging

Digital single-lens reflex cameras have long been the top standard when it comes to photography and they make amazing vlogging cameras too. With the freedom to change lenses, the capability to control things like ISO, focus points, and depth of field, excellent low light performance, and killer image quality, these cameras give you tons of options. But they have their downsides, including price, weight, and a steep learning curve to get the most out of all those features.

Mirrorless cameras are the new kids on the block and they are becoming wildly popular with videographers and photographers because of their lightweight, interchangeable lenses, crystal-clear images, and changeability. If you want a camera that has most of the whistles and bells of a true DSLR, but in a much smaller package, a mirrorless camera is ideal.

Point and shoot abilities are tiny and usually (with just a few exceptions) don’t have some of the features of a DSLR. But they have plenty of upsides, particularly for vloggers who like to take their camera everywhere they go. A good point and shoot can offer great high-resolution images, typically provides the manual control of a DSLR, and fits right in your pocket, purse, or bag.

Action cameras are promoted and built as cameras that can be put around your chest when you go underwater, skydiving, or surfing. There are suction-cupped attached. But that’s not all they’re good for. Action cameras are little in size but pack a big bang when it comes to video quality, durability, and features. If you are the type of video blogger who wants to take video of yourself swimming in a waterfall or driving into a tornado, and then describe it on your video blog later, an action camera is ideal for you.

Want to Be on YouTube? Check Out These Cameras First!

Folks have been creating YouTube videos for some time now, but it’s only been in the last few years that this medium has become a true career path in the form of full-time vloggers. Video blogs (vlogs) have become highly popular in recent years. YouTube’s most well-liked vloggers are earning millions and even common folks who see video blogging as just a hobby are having a good time creating videos.

While there are several types of vlogs out there, they all have one point in common: they all need a good camera. When renting or buying a camera for video blogging, it’s critical to think about things like portability, budget, audio quality, battery life, and image.

The best camera for YouTube or any type of vlogging greatly hinges on what you want to capture. Travel video bloggers need lightweight setups with good image quality to help display incredible locales. Beauty and fashion vloggers need good autofocus, high-quality audio, and sharp optics. Family vloggers want portable cameras that can endure the stresses of very active children and all the craziness, fun, and chaos they bring.

Here are some options to fit every need and budget:

The Best Cameras for YouTube

Smartphone camera
GoPro Hero 4 Silver
Canon 70D
Canon 5D Mark III
Sony PXW-X70 4K Ready XDCAM Camcorder

Vlogging can be a great way to tell your stories, get your creative juices going, as well as earn some money. Whether you are looking for a career or just to make funny video, there’s a camera out there for you! Try out several cameras before buying one is a good way to be sure that you’re paying for precisely what you want and have confidence in your purchase. And your new camera!

Best Vlogging Cameras

Starting to video blog takes more than the camera in your laptop. Yes, any simple built-in or standalone webcam will do the job, but if you want high quality that’ll get you noticed, you’ll want to invest in a good camera that can keep up with your content.

There are plenty of great cameras for vlogging, but here is the top list of camera recommendations by vlogging professionals.

A good camera gets you a great image!

From DLSRs to action cams, there are lots of options to satisfy your needs as a blogger, but here are some pointers to get you on your way:

DSLRs provides the top versatility when it comes to capturing both video and photos. If you use a huge amount of multimedia or want to combine vlogging and photography, pick a camera that can do both well.

Action cams are the best for bloggers who plan on doing video blogging on the move, regardless if it’s depicting their adventures or putting viewers in a first-person point of view.

Cameras that need interchangeable lenses aren’t for those that scare easily. If you’re a newbie, stick to a camera that’s affordable and simple before spending money on expensive equipment that you might not use or need.

Decide on your needs first. Depending on the type of camera shooting you’ll be doing, you might want to get a tripod, a camera with enhanced audio low-light or recording abilities. Take a moment and really think about how you want to use video to enrich your blog and then find a camera that can satisfy your needs.

With these tips, it should be a lot simpler to find a camera that’ll be best for you. Here’s your list of recommendations.

Canon Powershot G7 X
Canon PowerShot G7 X Mark II
Canon 70D
Sony a7R II
Sony a6500
Panasonic LUMIX DMC-G85MK

Top Video Blog Websites

When you are ready to put your video blog on your website, you’ll find plenty of paid, free sites to pick from. The site you pick is decided by your expectations for your blog, like whether you plan to privatize the blog, add photos and texts, or whether it’ll be a video-only blog. Most websites offer analytics and have a mobile app or optimized version for mobile devices. If this is critical to you, verify it with your host.

If you want to publish video only, your video blog website can be as simple as a channel on YouTube or Vimeo, where you put videos you make along with videos you like that are put up by others.

Blogging Websites with Video Support

If you plan to include photos and text in your video blog, you’ll want a customary blogging provider that allows you to link or embed to videos. Blogging site providers are here today gone tomorrow, but here are a few that have stood the test of time.

WordPress. Wordpress is truly the most popular blogging tool on the web. It has billions of users.

Weebly. Weebly was launched to offer a place for users with no blog or website experience to create a top-quality website or blog using Weebly’s drag-and-drop website builder. Millions of users like the feature-rich environment and how user friendly it is.

Medium. More than anything, Medium is a blogging platform, where it’s easy to put audio, video, and photos into your posts. Providing both an app for mobile devices and a website, Medium is a cross-platform, a little hectic, but a good place to build a blog.

Blogger. One of the older blogging platforms, Google’s Blogger is still at it, thanks to millions of visitors. Blogger offers templates, though not as many or as customized as others.

Video Blogging Can Help Your Business? Absolutely!

As the number of video bloggers (vloggers) making bank continue to rise and YouTube continues to get more than a billion users every month, let’s take a look at why video blogging is good for your business and a great addition to your overall presence online.


  1. Form relationships with customers – Let customers to get to know you by putting a “face” to your company. By showcasing your brand identity, personality, and values with a human being, customers will warm to you and feel as though they are dealing with a real person.
  2. Show your knowledge – Connecting with people thru video gives you a matchless chance to share your enthusiasm for your business and demonstrate your expertise. Letting folks see who you really are (and you know your stuff) will raise your credibility and may affect if they will buy your services or products.
  3. Display your successes and hard work– Vlogging is the perfect chance to give possible customers a peek at the best marketing campaigns and events you’ve been working on. Letting people see behind the scenes gives them a look at how you vibe and let you show how much work goes into doing what you do.
  4. Connect with your audience – By getting comments on your video content, you can reach out to your target audiences and seek their views on what topics they are interested in hearing about. Then this can serve as your guide for future video topics.
  5. Provide advice and training – Vlogging can be educational as well. You could make use of your vlogs by providing step-by-step tutorials on how to do things like upload a blog or posting a tweet?
  6. Raise your SEO ranking – By bringing a visual element to blogs, you enrich your visitors’ experience on your website, which can help to raise your SEO rankings.


Recording Better Videos on Your Phone

If you have a smartphone, you have the ability to take great videos even though the screen is small. Use your phone to record video on the road, impromptu interviews, documentary footage, or life on the road. Sometimes it’s not practical to have a large camera with you, so recording on your smartphone can work well for you.

  • Use landscape orientation and not portrait orientation while recording so that your video can be viewed on a widescreen monitor or television. You’ll capture more in the actual video and it looks more natural.
  • Fill the frame with your subject, or place them slightly off-center to create a more visually interesting scene. You want the viewer to see what you want them to see, not wishing that they could zoom in all the time.
  • Do not overuse your flash. The flash on a smartphone (and cameras as well) tend to be bright and harsh. Try to find natural or artificial light sources that frame your subjects or highlight the areas you want everyone to see.
  • Avoid backlit-settings when interviewing people. The light behind them, or behind you if you are recording yourself, will light all the wrong things. The camera will compensate and dark areas will become darker. Find a light source that is off to the side.
  • Use time-lapse photography for interesting photos and video. Objects and events that would normally take hours, days, months, or years can be captured and then viewed later at a much faster speed, thanks to time-lapse photography techniques.
  • Try using different accessories to take photos and videos. You could get a bike mount, a tripod, or a telephoto lens. This will allow you to take your smartphone to the next level.
  • Everything from basic editing to adding transitions, titles, and effects is simple on both iOS and Android mobile phones. Mobile apps can streamline the video-editing process and help you create amazing videos.

Making Money Vlogging Using YouTube

Making money by video blogging through YouTube is popular among vloggers. But it does depend on how you monetize your channel and how many views you are getting, so it’s not going to be a way to get rich by video blogging. But it can be a way to have residual income as well as directing traffic to your website.

There are two main ways to make money through YouTube:

Monetize through Ads.  This is the most popular way of monetizing your channel, but it can also be the least profitable. So how do you know if this will work for you? Start making your videos and promoting them through your website or social media. Connect your AdSense account to your YouTube channel and let it run for a few days. Once you start getting enough views, YouTube will send you an email about joining their partner program. They will show ads in your videos and you get paid. If you’re generating a decent CPM (Cost per thousand views) then you can focus on creating content that drives increased views and monetize this way. For most channels, though, it’s not going to earn much unless you have millions of views.

Affiliate Products. Promoting affiliate products is probably the number one way for most channels to earn some extra income from their views. If there are products or services that you love to use or find really helpful in the course of your work, you can recommend these products and create affiliate links. You will get a chance to promote some of the software and tools you use with your subscribers who already know, like and trust you. But remember, don’t promoting products just to get a link back for the money, this is an easy way to lose trust with subscribers as well as reduce the number of shares you get.

You could, of course, sell your own products or services on YouTube. This is a great option for when you are a consultant or offer a service that would interest your customers. Make demonstration videos describing what you offer and how you can help, and direct traffic back to your website.

Connecting With Others Through Vlogging

Will introducing video blogging to your website allow you to better connect with your clients or target audience? Absolutely.

Most people know very little about the places we do business with. We can read about a business’s history or go through their “About Us” page, but there’s something about seeing a human being talking directly to you that is more relatable. The more human your company appears, the more trustworthy you appear and the more customers you will gain. People like to see a face behind the company.

So how do you effectively connect with the visitors to your blog?

  1. Be genuine and let your personality through. You are your best salesman, you need to be authentic and real with your videos, so that people feel a connection with you.
  2. If you want to interact with your visitors, respond in your vlog with someone’s question and your answer. This allows others to believe that you are reading your comments and taking their suggestions under advisement. This creates a connection with your audience and lets them know you are involved in what you are doing.
  3. Reply in the comments, answer questions and provide follow-up information for the people that need it. Engage with commentators and you will encourage them to return again and again.

Connecting with your viewers is important, you stay relevant with them and they want to keep coming back. This links them back to your website and drives traffic. All the more reason to video blog and interact!

Becoming a Video Blogger

So you want to become a successful video blogger? It’s definitely the thing to do nowadays, and it seems like almost everyone has a YouTube channel.

A video blog is a website that uses video as its primary mode of content delivery, instead of text or images. You can video blog through your YouTube, your Facebook page, or your Twitter account. The main idea behind video blogging, is to use video as a medium to share your personal thoughts, views, or to raise awareness about a topic you have close to your heart, a product you love or want to spread the word about, or a service or business you love.

When creating video blogs, make sure your title is catchy and isn’t too long, and tagged appropriately. Make sure your video description is worded well so that someone can search for the video they are looking for. Link to your blog!

You can record using your webcam or a video recorder, if you’re thinking about using your desktop to film your video blog, consider using CamStudio or Camtasia, to film on your videos on your desktop. Take the time to ensure that your lighting and sound is good, and that the background isn’t too busy or distracting. Watch your video on your phone and tablet to make sure it looks and sounds good on different devices.

How to spread your video on social media? Try and think what your target audience will be using and start there. Passion in a video will cause others to share your video and link to your blog, driving a lot of traffic your way, which is what you want. Engage with your audience on social media, this makes it personal and people are more likely to share your content.

Be yourself and let your natural personality take you places!